WE ARE HERE TO
Unleash the Power of Your
Unique CORPORATE Culture
Do you feel like the talent pipeline is underdeveloped, hindering your company's growth and diversity goals? It's time to debunk the myth surrounding the pipeline problem and embrace a game-changing solution.
We are a pioneering talent acquisition and pipeline development company that specializes in helping organizations like yours find the right candidates to fuel your success. With Beyond The C-Suite, you can tap into a network of talented Black women who possess the expertise, experience, and leadership potential your organization needs.
We aim to address the historical imbalances and create positive change within organizations
We aim to address the historical imbalances and create positive change within organizations
Our mission is rooted in the understanding that diverse perspectives lead to enhanced creativity, problem-solving, and decision-making. Through our comprehensive platform, we offer a range of resources, insights, and strategies to support both employers and Black women professionals. We provide guidance on attracting, recruiting, and retaining diverse talent, as well as developing inclusive organizational cultures that nurture and celebrate the contributions of all.
By collaborating with organizations, industry leaders, and Black women themselves, we foster an ecosystem that promotes diversity, equity, and inclusion. We believe in the power of partnerships and leverage collective action to drive lasting change and dismantle the barriers that have hindered the advancement of black women in the workforce.
Unleash the Power of Your Unique Culture
Your organization's culture is the backbone of success. It shapes the way your employees experience work and life, and when harnessed effectively, it becomes a true brand differentiator. Our experienced team understands the significance of your organization's unique, authentic culture. We work closely with you to identify its core values, strengths, and aspirations. By aligning your culture with your business objectives, we unlock its full potential, ensuring that it permeates every aspect of your organization.
Foster High-Performing
Teams
Great leaders create great teams. Our expertise lies in supporting managers and leaders to develop high-performing, development-focused, and strengths-based teams. Through tailored coaching and training programs, we equip your managers with the skills and knowledge they need to nurture talent, inspire growth, and drive exceptional results. With our guidance, your leaders will become catalysts for positive change, building cohesive teams that thrive in any situation.
Make Employee Engagement Your Priority
At the heart of every successful workplace is employee engagement. When employees feel valued, supported, and connected, they become more motivated, productive, and loyal. Our comprehensive approach places employee engagement at the center of everything we do. From creating meaningful employee recognition programs to fostering a culture of open communication and feedback, we help you cultivate an environment where your employees can truly flourish.
Solutions That Withstand Disruptions
In today's rapidly changing world, disruptions are inevitable. Whether it's the Great Resignation or the shift to remote work, our solutions have proven their resilience. We understand the challenges posed by workplace disruptions and have the tools and strategies to help your organization navigate them successfully. With our expertise, you can mitigate the impact of disruptions, keep your employees engaged and motivated, and maintain business continuity no matter what comes your way.
Invest in Your People, Invest in Success
Invest in Your People, Invest in Success
Your workplace should be a catalyst for growth, enabling your people to reach their full potential. At Culture Corp, we are passionate about empowering exceptional workplaces. Our tailored solutions encompass employee advancement, culture transformation, workplace psychological safety, and leadership development. By investing in your people, you invest in the long-term success and sustainability of your organization.
WHAT WE WORK TO CORRECT
CONFLICTING MESSAGING
CONFLICTING MESSAGING
starts to rise up and get in the way
Culture becomes confusing when different aspects of your organization send conflicting signals. Marketing messages don't align with internal narratives, recruitment messaging does not align with employee recognition and incentives, and leaders' behaviors clash with expected employee behaviors. The misalignment leads to frustration, disengagement, and ultimately, a breakdown in productivity.
Misalignment is the primary reason most transformations fail. Superficial changes or isolated initiatives can't overhaul your culture effectively. You need a holistic approach—one that tackles the root causes, addresses the hard rules of your culture, and aligns every facet of your organization.
THE HIDDEN DISCONNECT
THE HIDDEN DISCONNECT
of words, of actions, of loyalty
of words, of actions, of loyalty
Organizations that fail to align their actions with their stated purpose face a significant challenge: a growing disconnect between their employees, customers, and the brand.
The consequences of this disconnect are twofold. Firstly, employees who lack a clear understanding of their organization's purpose and how it differentiates from competitors are more likely to seek opportunities elsewhere. Secondly, the disconnection between the brand promise and the customer experience creates a negative impact on customer loyalty.
Organizations that fail to align their actions with their stated purpose face a significant challenge: a growing disconnect between their employees, customers, and the brand.
The consequences of this disconnect are twofold. Firstly, employees who lack a clear understanding of their organization's purpose and how it differentiates from competitors are more likely to seek opportunities elsewhere. Secondly, the disconnection between the brand promise and the customer experience creates a negative impact on customer loyalty.
LACK OF TRUST
LACK OF TRUST
from ineffective leadership
from ineffective leadership
When organizations fail to invest in a multifaceted approach to leadership development, several pain points arise. One significant challenge is the lack of clear expectations for leaders' roles and desired outcomes. Without a clear understanding of their responsibilities, leaders may struggle to guide their teams effectively, resulting in a lack of trust among their followers. This lack of trust can have detrimental effects on team dynamics and overall performance. Leaders who appear incompetent due to their unclear expectations are likely to lose buy-in from their team members. This loss of confidence erodes the trust and respect necessary for effective collaboration and engagement.
Moreover, the absence of a robust leadership development program hinders the organization's ability to identify and nurture future talent needs. Without a sustainable strategy for leadership development, companies risk being ill-prepared to address future challenges and maintain long-term success.
When organizations fail to invest in a multifaceted approach to leadership development, several pain points arise. One significant challenge is the lack of clear expectations for leaders' roles and desired outcomes. Without a clear understanding of their responsibilities, leaders may struggle to guide their teams effectively, resulting in a lack of trust among their followers. This lack of trust can have detrimental effects on team dynamics and overall performance. Leaders who appear incompetent due to their unclear expectations are likely to lose buy-in from their team members. This loss of confidence erodes the trust and respect necessary for effective collaboration and engagement.
Moreover, the absence of a robust leadership development program hinders the organization's ability to identify and nurture future talent needs. Without a sustainable strategy for leadership development, companies risk being ill-prepared to address future challenges and maintain long-term success.
Meet
Deandra Coleman
Step into the world of Deandra Coleman, where passion, expertise, and a deep commitment to diversity, equity, and inclusion converge to create a transformative impact. As a culture brand and communications strategist and change agent, my mission is clear: to cultivate an inclusive working environment where every individual can thrive.
Having walked the path from a former C-suite corporate executive to the CEO of Beyond The C-Suite, I intimately understand the challenges faced by senior-level Black executive women. But my dedication goes beyond mere empathy—I am determined to advance equity for Black women in corporate America, empowering them to unleash their full potential.
Through my work, I empower companies and individuals alike to:
fearlessly shift corporate culture
dismantle the status quo
step out on what is fair and equitable
be the change the corporate world severely needs
Together, with my clients, we craft cultures and brands that authentically reflect their values, enabling them to make a profound and meaningful impact.
My expertise and accomplishments have found me facilitating training with the likes of:
Lockheed Martin
Howard University
The Small Business Administration
They have also earned me recognition as an award-winning entrepreneur, honored as a:
Top VIP Professional in the state of Maryland
Leading Woman in the state of Maryland
Outstanding Leader by Marketing 2.0
Esteemed media outlets such as:
Oprah Daily
ABC7 News
Forbes Women
The Washington Business Journal
HGTV
The Washington Post
The Afro Newspaper
The Washington Informer
The Karen Hunter Show
have showcased my journey. From being a single mother on welfare to achieving professional success, my story ignites my passion for helping others realize their dreams and build legacies that withstand the test of time.
Equipped with a Master's in Business Administration, a degree in Interpersonal Communication, and certifications in Marketing from The Wharton School and Women's Entrepreneurship from Cornell School of Management, I leverage my expertise to empower women, especially women of color, to build wealth and leave a lasting impact. Guiding and mentoring young girls and undergraduate college students brings me immeasurable joy, as I live my life from a place of service and abundance.
Passionately committed to diversity, equity, and inclusion, I relentlessly strive to create a more inclusive working environment for every individual. Barriers are meant to be dismantled, and equity is meant to be achieved, particularly for Black women in corporate America. Join me on this transformative journey as we reshape the professional landscape and create a world where everyone can thrive, regardless of their background. Together, we can make a difference.
ENDORSEMENTS
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